Who We Are

We are a social impact enterprise being India's first safe, sustainable, transparent, ethical, and traceable fresh produce supply chain. Unlike mere verbal assurances, we demonstrate the safety of our produce by delivering concrete evidence to our customers through Maximum Residue Level (MRL) tests and Good Agricultural Practices (GAP) certifications.

By adhering to rigorous testing standards and recognized agricultural practices, we ensure that our customers can trust the safety and quality of our fresh produce. Our emphasis on transparency is not just a statement but a practice, where we open our processes to scrutiny through certifications that meet international standards.

Our traceability system, allows consumers to trace the origin and journey of each product back to its source. This not only empowers consumers with information but also ensures accountability at every step of the supply chain.

This venture is more than just a business; it's a forward-thinking initiative designed to future-proof farmers, uplift communities, and contribute to the well-being of the planet. We envision a future where agriculture is not only sustainable but also ethical and transparent.

Story of our founders

Rahul Raj

Rahul Raj, born to a farming family in a small South Indian town, initially moved to the bustling city of Bangalore to become an engineer. A few years later, he ventured into entrepreneurship, focusing on construction projects. However, he soon realized his heart was elsewhere and decided to reconnect with his roots and the farms surrounding his childhood home.

During this time, Rahul became increasingly troubled by issues in the food production sector, such as wastage, inconsistent prices, and poor agricultural practices. After many months of educating himself on these matters, his desire to help the farmers he grew up around planted the seed of Sasya in his mind. In charge of its execution and operations, he views Sasya as a much-needed initiative to add value to society by enabling farmers to finally reap the true rewards of their hard work.

Yashwant GS

As a young boy, Yashwant’s education followed a model of experiential learning that put great emphasis on creativity and thinking outside the box. After years of experience in the IT sector, he began thinking back to the values taught to him as a schoolboy. Realizing his desire to use his knowledge of technology in a more fulfilling way, he found his way to Sasya.

In charge of data analysis and the technological aspects of our operations, his mission is to provide a seamless digital experience for both the producer and the consumer, so that the farmer at the grassroots gains greater benefits from this endeavor. Through Sasya, Yashwant hopes to be more closely involved with the process of creating a cleaner, greener culture of food production and consumption.

Produce on a table

Incubated at IIMB-NSRCEL - Impact Orbit 3